Bar takeovers, new launches & curated ideas for modern menus
From February 13–16, Yum Tales will be at HORECA 2026, hosted at Metropolitan Expo (Hall 1 | Stand D10), presenting an experience focused on flavour, functionality and modern menu thinking.
For four days, our stand becomes a meeting point for professionals looking for inspiration, fresh ideas and well-curated solutions that work in real hospitality settings.
Bar takeovers with selected roasters
At the core of our presence are the bar takeovers by selected roasters, who will be behind the bar creating coffee recipes using plant-based milks from the Yum Tales portfolio. Each takeover highlights a different flavour approach and philosophy, showing how the right plant-based milk can support coffee character and bring cohesion to a modern menu.
Bar Takeover Schedule
LOUD BEAN
🕙 10:00 – 11:00 | February 13–16
🥛 Minor Figures Barista Oat
Coffee recipes focused on clarity, structure and balance in the cup.
SPIRI
🕚 11:00 – 12:00 | February 13–15
🥛 Califia Farms Pistachio Milk
Bold coffee recipes with a clear and expressive flavour profile.
GEN C
🕛 12:00 – 13:00 | February 13–16
🥛 Califia Farms plant-based milks
Recipes highlighting balance between coffee and plant-based milk, with emphasis on the overall drinking experience.
SAMBA
🕐 13:00 – 14:00 | February 13, 15 & 16
🥛 ALT MLK
Coffee recipes designed for modern menus, combining versatility with consistency behind the bar.
Visitors will be able to taste the recipes, meet the roasters and explore ideas that can be directly applied to their own menus.
New launches: Protein & Power Smoothies
HORECA 2026 will also mark the presentation of our latest launches, the Protein Smoothies and Power Smoothies. Two new smoothie ranges created for modern all-day menus, offering functional options with a strong focus on flavour. Visitors will be able to taste them at the stand and explore how they can complement coffee-led menus.
Recipes & inspiration through our Recipe Booklet
The experience is completed with selected recipes, available to taste at the stand and explored in detail through the Yum Tales recipe booklet. Designed as a practical source of inspiration, the booklet brings together ideas tested in action, from coffee to functional drinks. You can check our recipe booklet here.
A complete portfolio for modern hospitality
Beyond bar takeovers and new launches, visitors will also discover the broader Yum Tales portfolio. A carefully curated selection of drinks, plant-based options, functional beverages and snacks, designed to support different types of hospitality concepts. Our approach focuses on offering complete menu solutions, with products that add character, relevance and consistency to everyday operations.
An invitation to modern menus
Yum Tales’ presence at HORECA 2026 goes beyond product showcasing. It’s an invitation to explore how curated products, collaborations and thoughtful recipes come together to shape modern menus with identity and depth.
📍 Metropolitan Expo | Hall 1 | Stand D10
📅 February 13-16
Join us to taste, explore and get inspired by modern menu ideas.
